A label marketing manager is responsible for developing and executing marketing strategies to promote a record label's artists and music.

Duties consist of identifying target audiences, creating promotional materials, managing social media, and analyzing market trends. 

Crafting comprehensive marketing plans for artists and releases, including identifying target audiences, setting budgets, and choosing marketing channels

Researching and analyzing market trends to identify opportunities and adjust marketing strategies as needed

Working with artists, managers, label executives, and other teams to ensure effective communication and collaboration

minimum of 2-3 years of marketing experience, ideally in the music industry or a related field. 

Strong organizational and project management skills are essential

Proficiency in digital marketing tools and platforms, including social media management, SEO, and paid advertising

Excellent communication and interpersonal skills are needed to work effectively with various stakeholders

• Share on:
• WhatsApp
• Deel
• X
• Pin it
• Messenger
• Email

---